Téléchargement PDF JU-CLASSIC CARS
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JU-CLASSIC CARS
Téléchargement PDF JU-CLASSIC CARS
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Détails sur le produit
Relié: 480 pages
Editeur : Taschen; Édition : Edition trilingue (3 juin 2009)
Langue : Allemand
ISBN-10: 383651463X
ISBN-13: 978-3836514637
Dimensions du produit:
24,6 x 4 x 30,8 cm
Moyenne des commentaires client :
5.0 étoiles sur 5
3 commentaires client
Classement des meilleures ventes d'Amazon:
1.193.317 en Livres (Voir les 100 premiers en Livres)
Ce livre retrace l'histoire de la publicité pour l'automobile aux USA des années 1900 à la fin des années 1990.Un monument sur la production américaine de voitures,de luxe principalement,on y trouve aussi quelques européenes :Mercedes,Bmw,Volvo,Renault 5 et 18 importées aux States à leur époque.Les illustrations et photos de pub sont superbes,les textes explicatifs en début de chaque chapitre sont en anglais,allemand et français et expliquent un peu l'époque sans blabla.En résumé un livre pour amateurs de voitures américaines,qu'on ne se lassera pas de feuilleter.Dernier point:ce livre est un pavé de 3 kilos(reliure cartonnée sous jaquette)pour se muscler les bras tout en s'instruisant.
If you have Taschen's All-American Ads series you'll probably have all these ads in the various editions. I did a quick check on three of them compared with this book. Here the forties has 36 compared to 110 in the Ads book; fifties has 44 compared to 200 and the sixties with 54 compared to 267. Of course if you don't have the All-American Ads series and want to see just over four hundred auto ads presented in a beautifully designed book then Classic Cars is for you and I think it's way ahead of any similar books.Each of the ten decades starts with a few hundred words intro and an interesting timeline across the bottom of each page to point out the significant industry developments then the pages feature the ads either one to a spread, or page or two on a page. Fortunately none of them are too small to prevent you reading the amazing copy that writers toiled long hours over. As well as great photos, or art in the early decades, I thought that reading some of this over-the-top copy was one of charms of the book. How about this Olds ad from 1952:`You've got to drive it to believe it! Never before has Oldsmobile had such an exciting performance story to tell! For here is a NEW kind of "Rocket" Engine car - dramatically new with the flashing 160-hp. "Rocket"...now paired with smooth new Hydra-Matic Super Drive'.There's page after page of this stuff.The book's production is quite impressive. The ads have generous margins on the page and captions that provide some background material about the cars. All the ads have been scanned from printed originals yet there is no screen clash and with matt art paper and a three hundred screen these ads are about as prefect as you'll get.A wonderful, colourful look at American wheels.
pour tous les amateur d'une grande époque de l'automobile, ce livre couvrant de nombreux modèles du monde entier, avec de nombreux détails techniques comme le nombre d'exemplaires produits, les prix & ventes, est également une mine d'or illustrée, tantôt avec des dessins et photos d'époque.Du charme et de la documentation pratique
Classic Cars of the 20th Century:100 years of Automotive Ads 1900-1999,the one with The Corvette Mako Shark I Concept on cover.400 pagesPublisher: TASCHEN America Llc; Mul edition (July 1, 2009)Language: EnglishISBN-10: 383651463XISBN-13: 978-3836514637This book has 400 pages,index with vehicles,Beautifully illustrated,I got it just for the cover,which has "The Shark"Concept Corvette By Chevrolet(Mako Shark I)before I got the newer Book version with the Ugly Volkswagen Beetle(Bug)http://www.amazon.com/20th-Century-Classic-Cars-Automotive/dp/3836546159/ref=pd_sim_b_1?ie=UTF8&refRID=1V7RZGZ8E7VZWVT4XSGD which is 592 pages,same publisher Taschen,ISBN-13: 978-3836546157.The Book is heavy but not a huge Hardcover as for length,the Ads featured herein are of the Author's collection and while there are some Foreign Cars in it the overall focus is American,ads placed in America which I like.Some VW,Porsche,Mercedes-Benz,Audi,Quirky Ads and great ones and not so great ones.Some Full page Spreads,Color basically throughout,Not enough Corvette Coverage in My opinion,I have the actual ad of One Corvette ad which in the book seems it is missing the other part which is the Chevrolet Titan 90 Semi Truck,unless more likely it was a alternate ad,not much reading just a timeline with small descriptions for each era,I did not appreciate the authors' bias/Regarding the 80s with the ad-verbatim "Greed is Good" garabage(80s Myth.)overall find it for a good price and cheap like I did and In good condition and its a worthy addition to Automotive library even if it does not represent across the board models.
As a collector of vintage automobile ads I was happy to see Taschen add this work to its catalog. Almost everything they produce is well done and reasonably priced. This title is no exception. In fact, I would have to say, that given the generous discount Amazon offers - it's a steal. This is a large book that presents the ads to their best advantage. And although the images can be less than perfect, one has to remember they were reproduced from older magazines that lacked todays printing technology. The images are largely artist's renderings, produced at a time when photography was not as widely employed in automobile advertising. My only complaint is, and this is a rather personal consideration, I would have rather they focused entirely on vehicles produced prior to 1960 with a greater emphasis on those classics from the Golden Age (20s & 30s). I recognize, however, Taschen is not marketing to an audience of one, so, I forgive them. There is little available in this field and even fewer offerings as nicely produced. A definite must have for car enthusiasts and automobile ephemera collectors alike. - Thanks Taschen
I bought this book as a gift for my husband, who loves cars. It's a fascinating book. My husband keeps it on the coffee table, picks it up and gets engrossed in it whenever he has time, and keeps going back to it. He gets out a magnifying lens to read some of the tinier print, he is that interested. I was reading Dennis Lehane's novel, The Given Day, which mentions several WWI era cars, the Auburn and the Oakland, and my husband was able to show me pictures of both. My husband has a library of bargain books of photos of cars and other vehicles and enjoys perusing them all from time to time, but this is book has a lot more to offer, worth buying at full price.
GIFT
A+
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